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The Governor's Conference on Travel & Tourism is an annual event for the tourism industry in Massachusetts. The 2009 conference was held March 27th at the Westin Waterfront Hotel. the 400 attendees were treated to the unveiling of the latest ad campagin; a visit from Governor Patrick; a spirited panel discussion about the current state of tourism in Massachusetts; and, for the first time, a cosponsoring of the event with the Mass Lodging Association. Below you will find a recap of this years conference and PowerPoint presentations from the three presenters at the MLA's morning Outlook. For more information on the Governor's Conference on Travel and Tourism please contact Dagny Ashley.